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Mississippi Moments Podcast

After fifty years, we've heard it all. From the horrors of war to the struggle for civil rights, Mississippians have shared their stories with us. The writers, the soldiers, the activists, the musicians, the politicians, the comedians, the teachers, the farmers, the sharecroppers, the survivors, the winners, the losers, the haves, and the have-nots. They've all entrusted us with their memories, by the thousands. You like stories? We've got stories. After fifty years, we've heard it all.
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Jan 11, 2021

1973 - In 1915 Hawkins Vickers went to work for his brother-in-law selling vegetable plants to local farmers. In this interview from 1973, he explains how that pioneering business model grew into a nationwide industry. Vickers moved to Hattiesburg in 1923 to start his own vegetable plant business. He recalls how two years of bad weather nearly convinced him to return to Georgia.

Raising vegetable plants for industrial farms required mules and manual labor when Vickers started his business in the 1920s. He explains how the development of specialized equipment and growing techniques made their fields more productive and profitable. Vickers would plant vegetable seeds, raise the seedlings to a uniform height, and sell the plants to northern vegetable farms. He discusses the importance of buying seeds from a reputable breeder.

From 1924 until 1966, Vickers Plant Farm was a major source of vegetable plants for northern growers like Campbells, Heinz, and Van Camp. During their busiest year, they shipped over 66 million cabbage plants.

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